The School of Liberal Arts- English (Daffodils Association) and School of Mathematics (Cypher Association) has organized an association inauguration and an expert talk on communication skills entitled as “The Art of Persuasion: Rhetoric and Public Speaking in the Digital Age” on 02.07.2026 at A.V.P.CAS Seminar Hall at 10.30 am. The programme commenced with the formal inauguration of the Daffodils and Cypher Associations, followed by the keynote session delivered by Dr. K. Prabha, Assistant Professor (SS) and Head, Department of English, Kongu Arts and Science College (Autonomous), Erode. The resource person highlighted the importance of effective communication, persuasive speaking, and rhetorical techniques in today’s digital world. The session also emphasized the role of public speaking in academic excellence, career development, leadership, and social interactions.